Google Adwords for Dummies
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Anuntul a expirat la:12.01.2023, 13:38
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The fun and friendly guide on getting the most value out of your
AdWords campaigns, now updated Google AdWords is a unique tool that
allows you to set your own budget and create ads and choose
keywords that are specifically related to your business. This handy
guide walks you through the newest tips, tricks, and techniques for
maximizing your AdWords campaign. Presenting coverage that is
nearly entirely rewritten or revised, this practical guide adds
chapters on topics such as ad extensions, feeds for e-commerce,
mobile advertising, advanced ad writing, and the new Google display
network. In addition, the author provides updates that reflect
helpful new best practices. Boasts approximately 85 percent updated
or new content Updates popular topics such as experiments, ad
extensions, feeds for e-commerce, mobile advertising, advanced ad
writing, and more Incorporates changes to the AdWords interfaces
Shares best practices in split testing, opt-in landing page
structure, and ad group structure Reviews new, free tools included
in AdWords as well as new and improved third-party tools With this
handy reference by your side, you'll discover the best way to make
a Google AdWords campaign to work for you
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