Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People
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Lead Your Business the Starbucks Way Foreword by Herve Humler,
President and COO, The Ritz-Carlton Hotel Company, L.L.C. One of
the best-recognized and admired brands in the world, Starbucks
singlehandedly transformed the ordinary delivery of coffee into a
cultural phenomenon--a result of the company's exemplary leadership
practices. Joseph Michelli, author of the Wall Street Journal, USA
Today, and BusinessWeek bestseller The Starbucks Experience,
explains that the international success of Starbucks begins with a
promise: To inspire and nurture the human spirit--one person, one
cup, and one neighborhood at a time. Michelli offers a perspective
on the leadership principles that drove the iconic coffee company's
resurgence from serious setbacks during the economic downturn--one
of the few true turnaround stories of this time. And the company
continues to grow dramatically, entering new markets and channels
with fresh products and technologies. In Leading the Starbucks Way,
Michelli establishes five actionable principles that fuel long-term
global sustainability at Starbucks and that can be used in any
company, in any industry: Savor and Elevate Love to Be Loved Reach
for Common Ground Mobilize the Connection Cherish and Challenge
Your Legacy Leading the Starbucks Way is a penetrating look at the
inner workings of one of today's most successful brands. The
company gave Michelli one-on-one access to a variety of employees
(called partners) to write this book--from baristas to senior
leaders, including Howard Schultz, chairman, president, and chief
executive officer. In short, success is all about loving your
product, loving your customers, and loving your employees.
Sincerely. Without fail. Even in the face of business challenges.
Praise for Leading the Starbucks Way Michelli shows us how a small
Seattle-based chain of coffee shops became one of the most beloved
brands on the planet. So grab a cup of coffee, put your feet up,
and read this book Ken Blanchard, coauthor of The One Minute
Manager(R) and Leading at a Higher Level Culture is everything This
fast-moving, fascinating book gives you countless practical ideas
you can use immediately to create a company climate of inspiration
and loyalty.Brian Tracy, author of Full Engagement Michelli
identifies the principles by which Howard Schultz and his team
passionately perform in a culture that loves, respects, and rewards
suppliers, employees, customers, shareholders, and the
community.Robert Spector, author of The Nordstrom Way Leading the
Starbucks Way provides the key success factors of a lifestyle brand
that is globally scaled, locally relevant, and powered by the
passion of the Starbucks culture.John Timmerman, PhD, Senior
Strategist of Customer Experience and Innovation, Gallup
Organizational consultant Michelli serves up a new helping of the
recipe for business success he offered in The Starbucks Experience.
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