Numar articol: 246790604. Vezi produse asemanatoare.

My Life in Advertising

Name: My Life in Advertising
Brand: Nespecificat
SKU: 246790604
Price: 89 RON
Availability: OnlineOnly

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Vineri, 23 Ian.

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89,⁰⁰ Lei

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Specificatii

My Life in Advertising is an autobiography detailing the life of advertising genius Claude C. Hopkins (author of the business classic Scientific Advertising). This book is not written as a personal history, but as a business story. The chief object behind every chapter is to offer helpful suggestions to those who will follow his advice. As practical as it is interesting, My Life in Advertising is a must-read book for anyone wanting to understand the secrets of how to sell. Many of his strategies and techniques still apply today, even for internet marketing.