The Leader's Edge: Using Personal Branding to Drive Performance and Profit
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Numar articol:205709987
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Preț:123,00 Lei
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Anuntul a expirat la:12.01.2023, 12:26
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Specificatii
The Leader's Edge is a must read for aspiring entrepreneurs and
executives. Susan Hodgkinson has done what most management
consultants and scholars are unable to do. She has written a book
consistent with the best research on impression management, social
networks and executive development without the jargon. The Leader's
Edge provides keen insights and actionable prescriptions for
creating a personal brand. The 5 P's framework is the most useful I
have found for analyzing and taking action to maximize how others
will value your potential to contribute and be willing to invest in
it. Every aspiring professional of color needs to read this book.
Susan Hodgkinson writes with sensitivity to the challenges racial
minorities often face in large corporations. Her advice is part and
parcel of the tools one needs to be liberated from the
self-limiting and defensive approaches minorities often take to
being undervalued in their places of work. This book is about power
and taking control of one's own destiny. --David Thomas, Professor
of Organization Behavior, Harvard Business School, and Author of
Breaking Through, The Making of Minority Executives in Corporate
America Sue Hodgkinson is a brilliant executive coach and a vital
partner to me in supporting some of my most important clients at
Genzyme. Sue brings her successful approach forward in The Leader's
Edge. She gets to the heart of the matter in a way that few others
do, enabling leaders to envision and embark upon new pathways to
personal excellence. --Joan Wood, Senior Vice President, Leadership
and Organization Development, Genzyme Corporation Every leader at
every level needs to read this book. --Deborah Merrill-Sands,
Former Dean, Simmons School of Management Progressing to senior
leadership requires a concerted series of adjustments in your
leadership approach. This book helps you assess all the dimensions
of how you lead, as well as the barriers you should anticipate as
you ascend, and strategies for overcoming them. The personal brand
framework is practical and following Hodgkinson's advice will bring
quick, high impact results to your work. --James G. Connolly,
Former President, Citizens Financial Group With the clarity and
passion of a true visionary, Sue Hodgkinson delivers a practical
and potent approach to the phenomenon of 'personal branding.'
--Donna D'Cruz, Founder and CEO of Rasa Music
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