The Netflix Effect: Technology and Entertainment in the 21st Century
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Numar articol:187903718
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Preț:986,00 Lei
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Anuntul a expirat la:22.12.2020, 14:20
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Specificatii
Netflix is the definitive media company of the 21st century. It was
among the first to parlay new Internet technologies into a
successful business model, and in the process it changed how
consumers access film and television. It is now one of the leading
providers of digitally delivered media content and is continually
expanding access across a host of platforms and mobile devices.
Despite its transformative role, however, Netflix has drawn very
little critical attention-far less than competitors such as
YouTube, Apple, Amazon, Comcast, and HBO.This collection addresses
this gap, as the essays are designed to critically explore the
breadth and diversity of Netflix's effect from a variety of
different scholarly perspectives, a necessary approach considering
the hybrid nature of Netflix, its inextricable links to new models
of media production, distribution, viewer engagement and consumer
behavior, its relationship to existing media conglomerates and
consumer electronics, its capabilities as a web-based service
provider and data network, and its reliance on a broader
technological infrastructure.
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