The Ultimate Competitive Advantage: Why Your People Make All the Difference and the 6 Practices You Need to Engage Them
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Numar articol:187897606
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Preț:148,00 Lei
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Anuntul a expirat la:22.12.2020, 14:08
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Specificatii
People are our most important asset. Every company pays lip service
to this platitude, but how many companies really embrace it? People
are what sustain--or ruin--your brand. If your people are not
excited about the company, indifferent, or even alienated from it,
your competitive advantage will disappear. In The Ultimate
Competitive Advantage, FranklinCovey experts Shawn D. Moon and Sue
Dathe-Douglass lay out the steps leaders can take to tap into their
companies' most valuable and unique resource: people. When you
promote a company of proactive and engaged employees who create a
winning culture, sustain it, leverage it, and make it work no
matter what comes your way, your business rises above the rest.
From the company that brought you The 7 Habits of Highly Effective
People, The Ultimate Competitive Advantage offers six highly
effective practices that will propel your company to success by
unleashing the potential of your people. Each practice in The
Ultimate Competitive Advantage is based on fundamental principles
that hold true across all industries, from the necessity of being
proactive to the importance of building win-win relationships.
Implementing these practices is the key to making a distinctive
difference in the marketplace. The Ultimate Competitive Advantage
will enable your company to achieve remarkable results and become
an industry standout by leveraging your most important asset: your
people.
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