Why They Follow: Lessons in Church Communication from That One Lost Sheep

Americans are drifting away from the Church in record numbers. At the heart of this crisis is a failure in communication. With over ten years of experience working with over ten thousand churches as the founder of Flocknote, Matthew Warner offers church leaders a practical guide to leading their flock somewhere truly meaningful--no matter their church role! You'll learn: ▪ Why some people listen and others don't ▪ How to get them to open (and respond to) your messages ▪ Why most church websites and apps don't work ▪ How to ask for money (and why it should be fun) ▪ Mistakes most church leaders make ▪ Why people should even follow you in the first place ▪ Where to find the time for all of this ▪ And so much more!